GENIUS Act Stablecoin Bill: Stocks That Could Benefit
The U.S. is finally moving toward clear crypto regulation, and investors are paying attention. The GENIUS Act — short for Guiding and Establishing National Innovation for U.S. Stablecoins — is a landmark bill that sets national rules for stablecoins, digital tokens like USDC that are backed 1:1 by dollars or Treasuries.
If passed, the law would require all stablecoins used in the U.S. to be fully backed by liquid reserves and subject to monthly disclosures. It opens the door for both traditional banks and newer players like fintechs and even retailers to issue and use stablecoins, with oversight from federal or state regulators.
The bill was approved by the House on Thursday after already passing in the Senate, and it will now be sent to President Trump for signature.
Supporters say the GENIUS Act would make payments faster, cheaper, and safer, while encouraging more crypto innovation in the U.S. President Trump has backed the bill, and the House is preparing to vote after securing Republican support.
Market Reaction and Stocks to Watch
The bill’s Senate approval in June already triggered notable moves in crypto-linked stocks. Circle ($CRCL), the company behind USDC, saw its stock surge following the news. As one of the most exposed players to stablecoin adoption, Circle stands to benefit directly from regulatory clarity, which could expand its user base and revenue streams.
Coinbase ($COIN), which co-founded USDC with Circle, jumped 16% that same day. The crypto exchange earns interest revenue from stablecoin reserves and sees the bill as a green light to expand products like payments, custody, and lending — all with less regulatory risk.
Robinhood ($HOOD) shares also rose, though more modestly, as clearer rules around crypto may boost user engagement on its trading app. Similarly, PayPal ($PYPL), which launched its own stablecoin (PYUSD) in 2023, could deepen integration of digital dollars into its wallet and merchant offerings. While its stock didn’t move as sharply, the long-term potential is significant.
Traditional payment giants like Visa ($V) and Mastercard ($MA) have been quietly testing stablecoin-based transactions, and the GENIUS Act could accelerate their efforts. A stable legal framework would make it easier to support stablecoin payments on their networks and open up new fee opportunities.
Meanwhile, big banks like JPMorgan ($JPM) and Bank of America ($BAC) may soon start launching their own stablecoins. With the regulatory pathway now clear, these institutions could create digital dollars for faster settlement and cross-border transfers — saving costs and attracting clients. JPMorgan already uses its own internal token (JPM Coin), and this legislation could help them scale or expand those efforts publicly.
Even major tech and retail firms, such as Amazon ($AMZN) and Walmart ($WMT), have reportedly explored stablecoin ideas. While nothing has launched yet, a clear legal foundation makes it far more likely we’ll see branded stablecoins or stablecoin-based payment systems from non-financial giants in the future.
Broader Crypto Boost
Beyond stablecoin issuers, the entire crypto market could benefit from the GENIUS Act. Stocks like Marathon Digital, Riot Platforms, and MicroStrategy — all tied to the price of Bitcoin — tend to rise when crypto sentiment improves. The bill’s progress is seen as a sign that Washington is finally ready to treat crypto as a legitimate part of the financial system.
Bottom Line
Markets hate uncertainty — and the GENIUS Act removes a big one. If passed, it would bring stablecoins into the legal mainstream, paving the way for wider adoption and new business models. The biggest winners so far have been Circle and Coinbase, but the long-term impact could reach across fintech, banking, and even retail.
For investors, this bill could mark the start of a new era for U.S. crypto — one where rules are finally clear, and the race to innovate begins.
This article is for informational purposes only and is not investment advice or a solicitation to buy or sell securities. The content is based on publicly available information and reflects the author’s opinions as of the publication date, which may change without notice. All investments carry inherent risks, including the potential loss of principal, and past performance is not indicative of future results.
Investments in Bitcoin and other cryptocurrencies are highly volatile and speculative, with the potential for significant loss of principal. Market prices for digital assets can fluctuate widely due to changes in investor sentiment, regulatory developments, technological innovations, and other macroeconomic factors. Bitcoin investments are also subject to liquidity risks and regulatory uncertainties that may impact their value and availability.
Readers should conduct their own research or consult a qualified financial advisor before making any investment decisions, particularly those involving digital assets.
BBAE has no financial interests, business relationships, or affiliations with the companies mentioned in this article, nor have they received any compensation from these companies. BBAE holds no position in the securities mentioned, nor are they compensated by the companies mentioned.
